Any and all data online that can be connected to the real world you, your brand, or even a physical object.
#LEADERSHIP
Strategic deployment of your digital assets to create a forward-focused vision and surpass business goals.
#INNOVATION
The development and targeted use of technology to transform your business models or invent new ones.
#COOPERATION
Collectively craft policy for the greatest benefit from new technologies while reducing risk, creating a safe and equitable digital world.
#TECHNOLOGY
Electronic resources and systems that generate, process, and store data, from software and smart devices to gaming and social media.
#DIVERSITY
Diversity is a valuable asset. Companies that are more diverse are more productive, more efficient and give better returns to shareholders.
#SUSTAINABILITY
It’s no longer status if you opt in. It’s a shame if you opt out. Set your focus to how you can truly build sustainable and ethical business operations.
#MIND-FUL-NESS
Consumers seek to be more conscious and make more mindful decisions. This is all about creating services, products and experiences that support them in doing so.
#NORM-RECALIBRATION
Accept, embrace and run with new norms in gender, media, education and work and adjust your brand’s message and products to celebrate them.
The Big Nine: How the Tech Titans and Their Thinking Machines Could Warp Humanity
vom
20.04.2021
Reading Time
< 1min
The titular Big Nine (mainly from Silicon Valley and China) have created, and benefit greatly from, a new economic model that runs on data, supplied every day and in every way by users like you and me. But what is the ultimate goal of this system? It’s now clear that the Big Nine don’t share the same motivations as the billions of us who rely on their technology, and so the ultimate question this book asks is essential. Can the humans that feed this 21st century algorithmic corporate machine take back control or is it too late?
